Everyone’s talking about… FAST channels. What are they? And should the Scottish screen sector consider them as a future growth area?
FOCUS On: FAST Channels
1.00-2.00pm, Thursday 8th June 2023
Online via Zoom Webinar
Mark Benmore will lead this FOCUS Webinar to discuss all things FAST (free, ad-supported television).
About this event
While the US currently dominates the market, Omdia* research also revealed that the UK, Canada, and Australia are major growth contenders with rapid expansion expected over the next four years. The company reported that FAST revenue grew almost 20 times between 2019 and 2022, and is set to triple between 2022 and 2027 to reach $12 billion. Much of this growth will be driven by the US, which currently accounts for almost 90% of the global FAST channel market value. However, it is also anticipated that the UK, which enjoys a significant overspill of content from the US, will have a FAST market worth over $500 million by 2027.
Mark will provide an overview of the evolving FAST channels’ market, distributing content to FAST channels, and ask you to consider why FAST channels can be the next ‘big thing’ for indies and how to engage with them. In addition, Mark will also talk about launching, growing and managing a successful screen business.
*Omdia is an independent analyst and consultancy firm based in London, specialising in global coverage of Telecommunications, Media and Technology.
Areas covered include:
Why FAST channels can be the next big thing for indies to consider
New distribution models - VoD vs FAST
How to engage with FAST and benefits vs challenges
How Rights Booster works with indies
Content trends & the importance of algorithms
The future of FAST
About Mark Benmore & Rights Booster
Right Booster (‘Booster’) is a content distribution business built to promote the interests of rightsholders in a changing broadcasting world. Reflecting demand for content in today’s market Booster provides a VOD/ FAST Distribution Service to enable rightsholders to efficiently monetise their catalogues on these platforms and distribute 1,000s of hours of programming across all genres. They also launch, manage and distribute FAST channels both wholly-owned by Booster and in Joint Ventures with rightsholders. Booster was founded by Mark Benmore, formerly Kew Media SVP Sales & Head of VOD. Mark has extensive experience across linear and non-linear platforms encompassing rights in all genres and territories.
Keep in touch with us via email at hello@filmcityfutures.com